We Built MedTek RCM United Inc. Brand from the Ground Up

MedTek RCM United Inc. is a newly established professional billing service provider offering insurance and patient billing solutions to individual and small group practices. As a brand-new business, they approached Web Design Mechanic with the goal of launching their brand with a professional image, powerful online presence, and marketing tools that would immediately communicate credibility.

Key Objectives of the Project

01

We delivered a complete branding and digital experience, including logo design, a 20+ page SEO-optimized website, marketing collateral, and social media management, positioning MedTek RCM United as a trustworthy and established leader in the medical billing industry.

02
  • Build a cohesive and professional brand identity
  • Design an SEO-rich website that drives organic traffic
  • Develop branded materials for offline marketing and promotions
  • Create consistent social media content for awareness and engagement
  • Help the client gain visibility, credibility, and clients

The Services We Provided

Website Design & SEO

01

We designed a fully custom website with more than 20 service pages, each optimized for search engines and built to generate leads. Key components included:

  • Responsive design across devices
  • SEO-optimized service pages targeting niche keywords
  • Conversion-focused layout with clear calls to action
  • Professional tone and medically compliant content

Social Media Management (2-Month Campaign)

02

We managed the brand’s social media launch phase by producing and scheduling consistent, branded content across key platforms:

  • Content designed with consistent colors, fonts, and layout structure
  • Educational posts, service highlights, FAQs, and industry quotes
  • Visual themes aligned with the website and print materials
  • Full scheduling and hashtag strategy for 2 months

Branding & Visual Identity

03

We kicked off the project with a deep dive into the client’s industry and positioning, resulting in a clean, professional visual identity system that included:

  • A custom logo tailored for the medical and billing industry
  • A defined color palette and typography system for consistency
  • Custom icons and design assets that reflect clarity and precision
  • A brand style guide to ensure consistent usage across all platforms

Print & Marketing Materials

04

To reinforce the digital identity offline, we designed and produced professional branded materials that the client could use for marketing and events:

  • Business cards with a clean, professional layout
  • Flyers showcasing core services
  • Branded t-shirts and polos for team representation and outreach
  • Letterheads, email signatures, and templates for day-to-day branding

Results

Complete brand identity crafted from scratch

SEO-focused website with 20+ pages

Strong Google visibility for targeted service terms

Professional print and apparel collateral

Consistent, engaging social media presence

New client acquisitions driven by improved online perception

Conclusion

This project is a prime example of how an integrated branding and digital launch strategy can create real business impact. At MedTek RCM United, this was just an idea, and one would help them develop all the tools they need to compete, attract clients, and grow in an otherwise highly competitive environment, through design work. With a consistent identity, a professional Web presence, and Marketing support, they quickly stood out and thrived.

Looking for Expert Web Design or Development? Let’s Talk.

Get expert help for your website or app from top-rated web designers and developers. Let us handle the code work!

By submitting request you agree to our Privacy Policy

Discuss Your Thoughts   Discuss Your Thoughts   Discuss Your ThoughtsDiscuss Your Thoughts   Discuss Your Thoughts   Discuss Your Thoughts

Discuss Your Project Today!

Avail Exclusive Discounts

On Your Upcoming Project

X